Tuesday, 12 November 2013

Video Analysis


Name: Daniel Harvey
Video Analysis
Fill in this Grid to help you build the information for your voice over.
Avril Lavigne - Rock N Roll
Music Video
Time
Any notes?
What style is the video? [narrative, as live, performance, other] and why has this been used?
Punk rock, narrative

Give a definition of what a narrative video is and then explain What is the narrative in this video....

What genre specific conventions are present in the music video?
clothing
performance
mise en scene
attitude
theme of video
colouring / grading
Dark Makeup, fingerless leather gloves, pink highlights.
Rebellious (shown by tattered clothing, she wears outfits that aren't necessarily based for her age group and her attitude swearing, sassy, hand gestures. Disrespectful (can do what she wants)

Implicitly state in your voice over that these things are the codes and conventions of the genre.
How does the video relate to the lyrics, is it illustration, amplification, disjuncture and why do you think this?

The lyrics don't really link in with the song, but in a way it gives you the feeling that the story is a personified interpretation of her feelings and her rebellious attitude.


Are there any  intertextual references? (where the video references another film/music video / book)

None


Are there any incidents of voyeurism?

Yes, there is a scene where Avril kisses her friend. This could also link in with the rebellious side.
2 minutes 53

What editing conventions are present? [jump cuts, cut to the beat, frequent cuts]

Cut to the beat, fast cuts. Because it synchronizes the music video with the song, and helps the audience to move along with the song.

Why use these techniques?
What shooting conventions are present? [close-ups, low angle shots, different styles of camera angle]

Close ups and medium shots, makes you feel like your part of the story.


How has star iconography been achieved?








Goo goo dolls - Iris
Music Video
Time
Any notes?
What style is the video? [narrative, as live, performance, other] and why has this been used?




What genre specific conventions are present in the music video?
clothing
performance
mise en scene
attitude
theme of video
colouring / grading



How does the video relate to the lyrics, is it illustration, amplification, disjuncture and why do you think this?




Are there any  intertextual references? (where the video references another film/music video / book)




Are there any incidents of voyeurism?




What editing conventions are present? [jump cuts, cut to the beat, frequent cuts]




What shooting conventions are present? [close-ups, low angle shots, different styles of camera angle]




How has star iconography been achieved?